Loop aims to pull from the mythos of weaving—particularly in the Bauhaus—and boil it down into something friendly and approachable for all ages and skill levels. Rendered in a striking primary color palette, Loop is designed to visually engage and teach the weaver. Packaging and material considerations are eco-friendly and recyclable; cardboard packaging and wooden tools are intended to be sturdy and sustainable. In the included instructional manual, the weaver can find hand-woven sample projects for inspiration.
Branding; Product Development; Packaging; Textile Production
Bryan Satalino, Scott Laserow, Delaney DeMott